INDIA ENVIRONMENT FESTIVAL
What started with a hustle filled one-day celebration by World Around You (WAY) in 2011, has now turned into India Environment Festival (IEF)- an absolute annual connect between people and environment. It will be a carnival of eco-passionate people to embrace a positive attitude towards sustainable and healthy environment through a multidisciplinary approach involving art, music, design, communication, music, craft, culture and technology. IEF is designed & delivered by WAY in close collaborations with local, regional, national & international partners from the public, private and community sector.
IEF will travel to different cities across India to engage a wide range of beneficiaries including students, artists, entrepreneurs, experts, academicians, professionals and government officials to actively contribute in addressing local environmental issues.
WAY (World Around You), a brainchild of two nature loving, environmentally conscious friends – Wricha Johari & Prakshal Mehta, was conceived with a vision to bring about a behavioral change amongst people through the medium of developmental communication. Over the years, the idea has beautifully shaped into a self-sustaining and impactful social enterprise working towards the sustainable goals. Since 2009, WAY has been passionately connecting community with environment through its several innovative initiatives like WAY-Everything Connects, World Environment Day Festival, PenPals, Scookers, Free The Trees & Shopping for the Planet.
WAY has received several local and global applauds for these initiatives and due to such unique achievements and effective contributions to environment, the co-founders have been selected as Global Shapers by World Economic Forum (WEF), Young Connectors of the Future (YCF) by Swedish Institute and as Ahmedabad Heroes by Ahmedabad Mirror. For more details you can check the website www.wayworld.in .
The 1’st edition of IEF will be hosted in Ahmedabad on the theme of “Being Waste Positive (W+ve)”. With reference to the national-level Swachh Bharat Abhiyaan, IEF’17 is focusing on changing public interest, perceptions and behaviours about waste from negative to positive.
In nature, nothing is waste; nature has its own means of recycling/upcycling its products. Based on the same principle, we wish to instill the concept of “Being W+ve” and set a paradigm of adopting positive practices of waste management at individual levels. Waste is a wealth of resource, and not a problem!
IEF’17 will witness more than 20 interesting activities for participants to experience waste through lens of science, art, craft, music, design, fun and learning. IEF’17 also brings the first of its kind exclusive green market called HARA PITARA to Ahmedabad.
Hara Pitara is one of the first green markets to take place in the vibrant city of AHMEDABAD. It will be a tangible platform not only to dedicatedly promote eco-preneurs to exhibit their green products/services in an eco-friendly setup, but also to empower people to make greener choices in their homes and communities. It is a one-stop solution, all under one umbrella to go organic, sustainable and eco-friendly at the same time!
Hara Pitara - The Green Market will be meticulously curated for its green products/services to be showcased. Here, every brand will share the story of their love towards the ENVIRONMENT! The range of products will fall in the following categories:
Organic Food and Clothing | Recycled/Up-cycled Products | Green Services | Clean Technology | Renewable Energy Services | Green Building | Eco-tourism | Handicrafts | Health Products | Services for Animals | Sustainable Design | Much more..
Music lovers are always complaining about the lack of good places where they can just come together and jam with fellow musicians. The team at India Environment Festival consists of a group of music enthusiasts who would love to have all you musicians on board for duration of the festival to keep our festival live! But yes, by music we definitely mean the one that bonds you with nature!
We have collaborated with some inspiring HUMANS who will engage the participants in fun-loving hands on experience workshops to help them understand the importance of up cycling and recycling!
Let’s get together and get solutions for the negative footprints that we create with WASTE, which is affecting every life on the planet in a not so appeasing way! The content of the round tables will largely focus on 3 main topics:
Women Vs. Waste | Industry Vs. Waste | Wildlife Vs. Waste
Dog Adoption Show
Dogs are human’s best friends for life.. then why buy them, when we can always adopt them! With the increasing issue of pet dogs being abandoned and left homeless, we are trying to address the issue by facilitating conscious dog adoptions.
Let’s celebrate adopting these fur balls!
Clean Up Drive
Join hands to make some of the best natural points around city green and healthy. Clean up the mess created by our fellow insensitive Human Beings and make Nalsarovar/Thol healthy and beautiful again.
BEING WASTE POSITIVE
Come and share some zero waste success stories with us where you played an important part in making the waste useful and productive and inspire others!
Environmental entrepreneurs, or ecopreneurs, are people that believe that environmental products and services can serve as a synergy of business opportunity and environmental responsibility. A glocal community of Eco-preneurs from across India will be meeting at the India Environment Festival to harness new knowledge, build networks, foster multi stakeholder dialogue, enterprise capacity building, sharing innovative solutions, exploring new markets and challenges. Come and be a part!
We were always fascinated by the drawing competition concept shown in the movie TaareZameen Par, where the school community comes together to celebrate art. What was the best part? AGE NO BAR! Everyone needs a little motivation to show off the Pablo Picasso’s in him or her, irrespective of the age. We want to encourage the same ideology, a platform for you to come together and celebrate Environment in form of ART!